Facebook Ad Policy
By
Arif Rahman
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Feb 13, 2017
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Facebook
Under the brand-new guidelines, validated Facebook Pages - most frequently owned by publishers, brand names, and stars - can now share top quality material on Facebook.
The top quality material consists of any post-- consisting of text, pictures, videos, Immediate Articles, links, 360 videos, and Live videos-- that particularly points out or includes a 3rd party item, brand name, or sponsor.
Formerly, publishers running top quality material on Facebook was totally versus the guidelines, unless they got approval straight from the social media.
The social media is likewise presenting a tool that will make it simple to tag the sponsor behind that material, which will be a requirement to run a top quality post.
The updates to its top quality material policy were revealed in a post by Clare Rubin, item supervisor, and Nick Grudin, vice president of collaborations at Facebook.
" This upgrade is something that media business, public figures, influencers, and online marketers have actually been requesting for, as the top quality material is a growing and developing part of the media landscape.
" Individuals will now be linked to more of the material they care most about on Facebook as publishers and influencers get a reward to share more quality material-- of all kinds-- with their fans. We understand that a number of our partners have existing collaboration handle online marketers, and this upgrade provides the capability to extend their top quality material service onto Facebook."
Facebook has actually mentioned that not all kinds of top quality material will be accepted-- relentless watermarks and pre-roll advertisements are still prohibited, as are sponsored cover pictures and profile photos.
The top quality material consists of any post-- consisting of text, pictures, videos, Immediate Articles, links, 360 videos, and Live videos-- that particularly points out or includes a 3rd party item, brand name, or sponsor.
Formerly, publishers running top quality material on Facebook was totally versus the guidelines, unless they got approval straight from the social media.
The social media is likewise presenting a tool that will make it simple to tag the sponsor behind that material, which will be a requirement to run a top quality post.
The updates to its top quality material policy were revealed in a post by Clare Rubin, item supervisor, and Nick Grudin, vice president of collaborations at Facebook.
It checked out:
" This upgrade is something that media business, public figures, influencers, and online marketers have actually been requesting for, as the top quality material is a growing and developing part of the media landscape.
" Individuals will now be linked to more of the material they care most about on Facebook as publishers and influencers get a reward to share more quality material-- of all kinds-- with their fans. We understand that a number of our partners have existing collaboration handle online marketers, and this upgrade provides the capability to extend their top quality material service onto Facebook."
more information: Cost to Advertise on FacebookThe brand-new guidelines presented on Friday for many formats other than live sponsored videos, which is still to come.
Facebook has actually mentioned that not all kinds of top quality material will be accepted-- relentless watermarks and pre-roll advertisements are still prohibited, as are sponsored cover pictures and profile photos.