Facebook Analytics Tools

Exactly what are the very best third-party tools for sophisticated facebook analytics tools? It's a concern I'm asked relatively typically so I believed I 'd do a round-up of alternatives that deserve having a look at.

It is reasonable to state that Facebook is improving at offering this information itself; the current variation of Facebook Insights provides a broader variety of info than before. However lots of still discover it doing not have so a variety of business have actually actioned in to aim to meet this requirement.

In this post I'm deliberately overlooking extensive suites like Radian6 or Lithium and concentrating on options that are particularly (or a minimum of mainly) tailored to Facebook analytics.

click to read more: Facebook Advertising Guidelines

I have actually likewise overlooked the function and rates details as this regularly modifications.

With that in mind here are some Facebook analytics tools to explore:

PageLever

PageLever might be the most regularly recommended third-party tool, having actually placed itself as Facebook Insights on steroids. The performance readies and the cost is affordable, and they use a 14-day totally free trial.

Simply Measured

Just Determined's Facebook Fan Page Analytics gets a gold star for clear, easy information visualization. They roll up the analysis into a series of charts and charts that can be seen online or exported to Excel or PowerPoint. It is likewise simple for companies to white label the reports.

EdgeRank Checker

EdgeRank Checker provides an excellent way to dig much deeper into the particular actions that help in Facebook newsfeed optimization. The Pro variation is fairly priced and worth the upgrade.

Buddy Media

Pal Media does not technically belong on this list due to the fact that they're now placing themselves as a detailed suite. However in the past they focused mainly on Facebook Page production and management so I have actually included them. Their Analytics providing offers sophisticated information for Page owners, and they just recently partnered with ComScore to supply extra information and analysis.

Socialbakers

Socialbakers is likewise now branching off into Twitter, Google+ and others however Facebook is still the significant focus. Their Engagement Analytics Pro uses efficiency tracking and competitive analysis for Facebook.

Unilyzer.

Unilyzer has a Facebook Analytics Control panel that tracks 20+ various metrics. There are 3 prices levels and all of them are sensible.

SEOmoz Pro.

While SEOmoz Pro is mostly a suite of SEO tools, they just recently included a Social Analytics area that supplies a series of information on Facebook pages and activity.

Webtrends

Webtrends has a Facebook add-on that draws in information on Facebook pages and apps into their analytics suite. The catch is you have to be utilizing Webtrends, so this is not a choice for those on Omniture or Google Analytics.

Clickable.

Clickable is an excellent option for marketers. Their Facebook Marketing Suite provides both deep analysis and reliable management for Facebook Advertisements.

So that's an excellent group to obtain you began.

Had favorable or unfavorable experiences with any of facebook analytics tools? Exactly what else are you utilizing?